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Creativity at the speed of culture
We helped the Amsterdam-based creative studio define its mission prior to acquisition, and have stayed at their side through three years of dramatic growth.
At the start of our engagement with Boomerang back in 2019, we ran a deep-dive into the company’s mission and culture, defining a positioning and series of narratives that provide focus to communication up to and beyond their acquisition by Publicis.
We work with Boomerang’s senior spokespeople to develop opinion editorial and content for owned channels, as well as supporting with pitches and material for on-stage presentations.
Most recently, we’ve placed Boomerang spokespeople onstage at Advertising Week Europe and on juries at Cannes Lions, D&AD and Digiday and have supported the company through the launch of its youth-first agency-within an agency Boomerang FT, securing global coverage.