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Amplifying excellence

When SYLVAIN came to futurefactor, the independent brand design consultancy had already built an enviable reputation for an ability to solve complex business problems, develop brands and re-imagine products.

The company’s ask was to take this story and amplify it, introducing SYLVAIN to a broader audience of decision makers globally and, ultimately, to deliver greater growth.


We worked closely with SYLVAIN CEO Alain Sylvain to arrive at a strategy and story designed to move the brand beyond its specialism into a broader business conversation.

Our approach was to strengthen SYLVAIN's position as a best-in-class authority on brand strategy, innovation and culture. How? By raising the profile of SYLVAIN's equity projects, therefore strengthening the brand’s claim of industry excellence across the creative sector and beyond.

Additionally, we sought to raise the profile of Alain Sylvain as a thought leader within entrepreneurial, business, strategy and innovation circles.


Over three years we catapulted the SYLVAIN story across an ever-greater proportion of business and mainstream press as well as relevant podcasts and stages. As SYLVAIN's impact on business has grown, we have focused on its role helping brands find their purpose, and showcased the company’s status as a Certified B Corporation.

A strong focus on podcasts, interviews and on-stage talks positioned Alain Sylvain as an influencer in his field and created a platform for other stakeholders to amplify the brand story. Meanwhile we built on the company’s existing track record with a series of announcements that capitalized on momentum created by US growth.

Client quotes

Alain Sylvain

Founder & CEO, SYLVAIN

“futurefactor has helped put SYLVAIN on the map. A small but ambitious group, the team is an extension of your own. They understand our business story and, over 2.5 years, futurefactor increased our global media presence and established a reputation for us that feels right – and continues to grow.”


SYLVAIN has been featured frequently in mainstream press across titles that include Wired, Fast Company, Huffpost, Business Insider and Monocle, as well as appearing regularly on business focused platforms from VentureBeat to Business Insider.

Alain Sylvain and other stakeholders have appeared on stages and on podcasts from NEXT and OnBrand to the 3% Conference, Collision and Dublin Tech.